The Super Upside Factor

Most people will never have a "big break" in their lives because they've structurally positioned themselves to never benefit from asymmetric outcomes -- outcomes that occur when the potential upside (earning potential or return) is so much larger than the downside. The Super Upside Factor: Asymmetric Principles that Will 10X Your Life delivers a framework typically used by venture capitalist investors and founders to evaluate asymmetric outcomes and then apply those principles to making career decisions. This book provides concrete guidance to career-driven professionals at inflection points: life's "what now?" or "fork-in-the-road" moments when individuals must decide where to go, what to do next, and who to become. By following the author's framework, readers will be able to create a "life portfolio" of uncapped upsides in their lives. This book is unique in that it provides a clear bridge between insights and practical steps for readers to take to build their careers. For example, understanding the concepts of leverage (multiplier effect), black swans, and asymmetries is one thing, but having practical steps to apply them into career decision-making is another. Daniel Shin Un Kang draws from his personal experience applying these and other concepts in his life, going from no money, network, or looks, to a leader in some of the most prominent industries, including strategy consulting (BCG, Oliver Wyman), venture capital (Softbank Vision Fund), and start-ups (Y-Combinator backed). Life isn't fair -- it's time to start creating unfair systems that work in your favor. The Super Upside Factor: Asymmetric Principles that Will 10X Your Life earns a well-deserved spot on the bookshelves of all professionals seeking new perspective to find standout success in any career path by putting themselves in the path of events with nearly unlimited upside and limited downside. It only takes 2 or 3 of these to pop to start seeing truly extraordinary results.