The Sage Handbook of Brand Management
The Sage Handbook of Brand Management is an essential resource for scholars, students, practitioners to develop an understanding of how to build brands that resonate in a rapidly transforming world.
Specificaties
| ISBN/EAN | 9781529692952 |
| Auteur | Lia Zarantonello |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Gebonden in harde band |
| Pagina's | 616 |
| Lengte | |
| Breedte |