The Oxford Handbook of Strategy
Volume One: Strategy Overview and Competitive Strategy
Presents an analysis of how thinking on strategy has evolved and what are the likely developments. "Volume One" focuses on two major areas: first, the different approaches to strategy, and secondly, the development of competitive or business unit strategy, where the pursuit of sustainable competitive advantage is the key objective.
Specificaties
ISBN/EAN | 9780198782551 |
Auteur | Faulkner, David O. (, University Lecturer in Strategy, Said Business School, University of Oxford) |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Gebonden in harde band |
Pagina's | 538 |
Lengte | |
Breedte |