The Oxford Handbook of Strategy

Volume One: Strategy Overview and Competitive Strategy

The Oxford Handbook of Strategy voorzijde
The Oxford Handbook of Strategy achterzijde
  • The Oxford Handbook of Strategy voorkant
  • The Oxford Handbook of Strategy achterkant

Presents an analysis of how thinking on strategy has evolved and what are the likely developments. "Volume One" focuses on two major areas: first, the different approaches to strategy, and secondly, the development of competitive or business unit strategy, where the pursuit of sustainable competitive advantage is the key objective.

Specificaties
ISBN/EAN 9780198782551
Auteur Faulkner, David O. (, University Lecturer in Strategy, Said Business School, University of Oxford)
Uitgever Van Ditmar Boekenimport B.V.
Taal Engels
Uitvoering Gebonden in harde band
Pagina's 538
Lengte
Breedte

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