The Influence of Western Consumerism on Eastern Culture
A Consumer Behaviour Perspective
This book consolidates and documents the influence of Western consumerism on Eastern culture and values. A book of interest to researchers of socio-cultural studies, consumer culture theory, cross-cultural psychology and consumer behaviour studies.
Specificaties
ISBN/EAN | 9781032894850 |
Auteur | Richard (University of South Australia Lee |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Gebonden in harde band |
Pagina's | 152 |
Lengte | |
Breedte |