The Handbook of Personalized Persuasion
Theory and Application
The Handbook of Personalized Persuasion provides the most comprehensive and state-of-the-art review of the expansive literature on personalized messaging in persuasion.
Specificaties
| ISBN/EAN | 9781032461953 |
| Auteur | Richard E. Petty |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Gebonden in harde band |
| Pagina's | 450 |
| Lengte | |
| Breedte |