The Gen Z Frequency
How Brands Tune In and Build Credibility
Connect your marketing with youth culture and resonate with Generation Z using this expert guide, packed with proven strategies and usable frameworks for effective youth marketing.
Specificaties
ISBN/EAN | 9780749482480 |
Auteur | Gregg L. Witt |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Paperback / gebrocheerd |
Pagina's | 256 |
Lengte | 232.0 mm |
Breedte | 164.0 mm |