Teaching Cases in Tourism, Hospitality and Events
Providing a broad selection of global cases, this book is a comprehensive resource encouraging students to understand and apply key concepts into situations faced in industry. Cases include teaching notes, questions, learning activities and solutions, and cover general, strategic, human resource, finance and operations management, plus marketing.
Specificaties
ISBN/EAN | 9781800621008 |
Auteur | Dr Saurabh Kumar (Associate Professor and Department Head Dixit |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Gebonden in harde band |
Pagina's | 352 |
Lengte | |
Breedte |