Strategic Writing for UX
Drive Engagement, Conversion, and Retention with Every Word
When you depend on users to perform specific actions, like buying tickets, well-placed words are most effective. But how do you choose the right words? And how do you know if they work? With this practical book, you’ll learn how to write strategically for UX, using tools to build foundational pieces for UI text and UX voice strategy.
Specificaties
| ISBN/EAN | 9781492049395 |
| Auteur | Torrey Podmajersky |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Paperback / gebrocheerd |
| Pagina's | 176 |
| Lengte | 228.0 mm |
| Breedte | 152.0 mm |