Strategic Partnership Management

Understanding Interfirm Collaboration for Competitive Advantage

Strategic Partnership Management voorzijde
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  • Strategic Partnership Management voorkant
  • Strategic Partnership Management achterkant

The strategic importance of interfirm partnerships, their growing complexity, volume and frequently international nature has amplified the relevance to ensure future leaders have the skills required to manage them. This book describes the strategic relevance of partnering, which frequently forms the basis for a firm’s competitive advantage.

Specificaties
ISBN/EAN 9781041028406
Auteur Richard Gibbs
Uitgever Van Ditmar Boekenimport B.V.
Taal Engels
Uitvoering Paperback / gebrocheerd
Pagina's 240
Lengte
Breedte

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