Sales Analytics Guide
"Sales Development & Category Management Practices For Enhancing Business Performance" Sales Analytics Mission: "To provide insightful and fact based analysis to uncover business development opportunities and combat potential weaknesses. To give the supplier/distributor better management of their business" -Practical guidelines and solutions for sales analysis & sales management - A great reference guide for brand and category management practices - This is a comprehensive analytics book, yet simply explained - A teaching tool for sales analysis, which re-freshes vital skills and mind-sets -A step-by-step manual to evaluate sales trends, pricing, promotion, distribution, merchandising, and consumer dynamics -From the basics to digging deep into data, this book covers a lot of territory
ISBN/EAN | 9781436313476 |
Auteur | Chris (University of Brighton UK) Randall |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Gebonden in harde band |
Pagina's | 324 |
Lengte | |
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