Pricing for Strategic Managers
The Theory and Practice of Implementing Pricing Decision
While all company executives know the importance of pricing, their knowledge about how to make sound pricing decisions is, in most cases, incomplete.
Specificaties
| ISBN/EAN | 9783031905254 |
| Auteur | Gabor Rekettye |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Gebonden in harde band |
| Pagina's | 270 |
| Lengte | |
| Breedte |