Neurosciences in Marketing and Tourism
Research methods and technological applications
Offers a unique focus on the integration of neurosciences with marketing and tourism, providing a comprehensive exploration of how insights from brain research can be applied to enhance marketing strategies and tourism experiences.
Specificaties
| ISBN/EAN | 9781917433563 |
| Auteur | Youssef (National School of Business and Management of Tangier El Archi |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Gebonden in harde band |
| Pagina's | 256 |
| Lengte | |
| Breedte |