Netnography
The Essential Guide to Qualitative Social Media Research
In this landmark third edition, Netnography: The Essential Guide provides the theoretical and methodological groundwork as well as the practical applications, helping students both understand and do netnographic research projects of their own.
Specificaties
| ISBN/EAN | 9781526444707 |
| Auteur | Robert (University of Southern California Kozinets |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Paperback / gebrocheerd |
| Pagina's | 472 |
| Lengte | |
| Breedte |