Marketing, Sales and Customer Management (MSC)
An Integrated Overall B2B Management Approach
This work concisely presents methods for integrated marketing, sales, and customer management, and is orientated to practice and implementation. It sketches a modern and forward-looking marketing approach for domestic as well as international small,
Specificaties
| ISBN/EAN | 9783110410259 |
| Auteur | Richard Hofmaier |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Gebonden in harde band |
| Pagina's | 260 |
| Lengte | |
| Breedte |