Marketing 5.0
The Role of Human-Mimicking Technology
Marketing 5.0 introduces academics and marketers to the concept of human-mimicking technologies to create, communicate, deliver, and enhance value across the customer journey.
Specificaties
| ISBN/EAN | 9781837978168 |
| Auteur | Ajay (Sharda University Kumar |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Gebonden in harde band |
| Pagina's | 256 |
| Lengte | |
| Breedte |