Intercultural Public Relations
Insights from the Middle East
This book examines the intricate relationship between culture and public relations within the Middle Eastern context, adopting an interpretive, inductive approach to explore how various cultural dimensions shape the enactment of key public relations concepts.
Specificaties
ISBN/EAN | 9781032436708 |
Auteur | Ruth Avidar |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Gebonden in harde band |
Pagina's | 118 |
Lengte | |
Breedte |