Indispensable

How To Become The Company That Your Customers Can't Live Without

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A five-step strategy for turning a commodity into a necessity When products and services become interchangeable, price becomes the ultimate determinant for consumers. Indispensable shows businesses how to break out of that cycle by using The Five Drivers-a strategy that takes companies to the next level of performance.

Specificaties
ISBN/EAN 9780471703082
Auteur Joe Calloway
Uitgever Van Ditmar Boekenimport B.V.
Taal Engels
Uitvoering Gebonden in harde band
Pagina's 240
Lengte 241.0 mm
Breedte 165.0 mm

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