Guide to Green Marketing in Modern Businesses
A concise introduction to green marketing, examining how sustainable marketing strategies drive innovation, trust, and competitive advantage in modern businesses.
Specificaties
| ISBN/EAN | 9781071983874 |
| Auteur | Caroline Sue Lin Tan |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Gebonden in harde band |
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