Game-Changing Strategies
How to Create New Market Space in Established Industries by Breaking the Rules
Game-Changing Strategies explains the reasons behind this puzzle and presents practical ideas on how established firms could not only discover new radical business models but also grow them next to their existing business models.
Specificaties
| ISBN/EAN | 9780470276877 |
| Auteur | Constantinos C. (London Business School. UK) Markides |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Gebonden in harde band |
| Pagina's | 256 |
| Lengte | 235.0 mm |
| Breedte | 152.0 mm |