Feeding the Media Beast
An Easy Recipe for Great Publicity
Former news anchor and reporter Mark Mathis gives publicity seekers a simple and highly practical formula to follow. Unlike other books, this book explains how to deal with journalists in a systematic way. It establishes 12 rules that cover everything any PR person ever needs to know.
Specificaties
| ISBN/EAN | 9781557533975 |
| Auteur | Mark Mathis |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Paperback / gebrocheerd |
| Pagina's | 304 |
| Lengte | |
| Breedte |