Essentials of Pricing Analytics
Tools and Implementation with Excel
This book provides a broad introduction to the field of pricing as a tactical function in the daily operations of the firm, and a toolbox for implementing and solving a wide range of pricing problems. It demonstrates implementation using the highly accessible Excel software, analytical tools, real life examples and global case studies.
Specificaties
ISBN/EAN | 9780367363239 |
Auteur | Erik (Inland Norway University of Applied Sciences Haugom |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Paperback / gebrocheerd |
Pagina's | 280 |
Lengte | 246.0 mm |
Breedte | 174.0 mm |