Drawing Product Ideas

Discover simple drawing skills you'll use to communicate product ideas quickly and easily "At the center of the Venn Diagram that contains Leonardo da Vinci's sketchbooks, Buckminster Fuller's drawings, and Google UX, there sits Kent Eisenhuth. Like Leo and Bucky, Kent knows that drawing is the secret sauce to defying experience complexity and driving user change. In this incredibly useful book, Kent teaches you how to make drawings that make a difference." -- Dan Roam, author of The Back of the Napkin and Draw to Win "This book is a great reminder for any problem solver that starting with drawings can help us clarify key concepts, they allow us to iterate quickly, and they provide an alternative way to communicate ideas which promotes inclusion." -- Jen Kozenski Devins, Director of Accessibility UX, Google "Everyone can't draw. But everyone can think. Eisenhuth's book starts from the non-artistic, functional thinking part of your brain to get your digital product or service business idea right. And he then walks you through how to take that vision and communicate it to all the stakeholders you'll need to convince, guide, and lead to victory." -- John Maeda, 16th President of RISD and author of The Laws of Simplicity In Drawing Product Ideas: Fast and Easy UX Drawing for Anyone, RSA Fellow and Google Data Visualization Lead, Kent Eisenhuth, delivers a fresh and practical roadmap to the rich communication of product ideas by drawing just two easy things: boxes and lines. The author discusses strategies for using drawing to support your solutions to real-world problems and tips and tricks for applying your new drawing skills in real-time and in a workshop setting. He taps into the growing intersection of the design thinking and user experience disciplines to reveal an actionable 'how-to guide' to quick, easy, and effective visual communication.