Customer Insight in Tourism
Segments, Profiles and Personas
Customer Insight in Tourism: Segments, Profiles and Personas offers important insight into the phenomenon of new travellers and contemporary tools and techniques that help better recognize tourists and their changing needs.
Specificaties
| ISBN/EAN | 9781041069690 |
| Auteur | Adrian Lubowiecki-Vikuk |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Gebonden in harde band |
| Pagina's | 254 |
| Lengte | |
| Breedte |