Creating Signature Stories
Strategic Messaging that Energizes, Persuades and Inspires
Creating Signature Stories applies the power of storytelling—a key to any digital program—to strategic messaging.
Specificaties
| ISBN/EAN | 9781683506119 |
| Auteur | David Aaker |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Paperback / gebrocheerd |
| Pagina's | 190 |
| Lengte | |
| Breedte |