Business Model Innovation
A Blueprint for Strategic Change
The first book to cover both the research and the practice of business model innovation in a single, introductory text. Students, researchers and organisational senior executives will gain an overview of the major areas of the topic and a deeper understanding of the theory underpinning business model innovation.
Specificaties
| ISBN/EAN | 9781009181716 |
| Auteur | Chander (University of Cambridge) Velu |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Gebonden in harde band |
| Pagina's | 306 |
| Lengte | |
| Breedte |