Building Donor Loyalty
The Fundraiser's Guide to Increasing Lifetime Value
Building Donor Loyalty is a hands-on guide written for professional fundraisers that outlines the factors that drive donor retention, explains how to keep donors committed to an organization, and offers suggestions for developing donor value over time.
Specificaties
| ISBN/EAN | 9781118085868 |
| Auteur | Sargeant, Adrian (Centre Voluntary Sector Management) |
| Uitgever | Van Ditmar Boekenimport B.V. |
| Taal | Engels |
| Uitvoering | Paperback / gebrocheerd |
| Pagina's | 226 |
| Lengte | 236.0 mm |
| Breedte | 190.0 mm |