Breaking innovation Barriers
How to Win Management Buy-in for Change
Gijs van Wulfen is an internationally award-winning innovation specialist, author, and speaker. He is the founder and facilitator of the FORTH innovation method, a proven structured way to ideate new products, services, and business models. Gijs is the number one influencer worldwide in 2024 on Design Thinking, according to thinkers360. He has more than 300.000 followers, and lectures all over the world. He is the author of several successful books on innovation, including the bestseller "The Innovation Expedition," which was published in nine languages.
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Specificaties
| ISBN/EAN | 9789063697204 |
| Auteur | Gijs van Wulfen |
| Uitgever | BIS Publishers BV |
| Taal | Engels |
| Uitvoering | Paperback / gebrocheerd |
| Pagina's | 192 |
| Lengte | 200.0 mm |
| Breedte | 153.0 mm |
"The Innovation Expedition" is an essential resource for anyone looking to transform rejection into opportunity. This insightful book offers fifteen actionable strategies designed to help you gain support from managers, investors, and customers. Each strategy is backed by inspiring examples from real-world innovators who have triumphed over significant hurdles. You'll also find practical insights and research-backed advice on how to secure top management buy-in, ensuring your innovation projects can thrive. With its engaging storytelling and effective strategies, "The Innovation Expedition" empowers you to navigate the challenges of the business world and turn your ideas into reality.