Authentic™
The Politics of Ambivalence in a Brand Culture
Argues that brands are about culture as much as they are about economics
Specificaties
ISBN/EAN | 9780814787144 |
Auteur | Sarah Banet-Weiser |
Uitgever | Van Ditmar Boekenimport B.V. |
Taal | Engels |
Uitvoering | Paperback / gebrocheerd |
Pagina's | 277 |
Lengte | 229.0 mm |
Breedte | 152.0 mm |